You might not think of your home as a supermodel. But for a few weeks, your home can look like one — unless it’s a straight-up fixer and there’s no point wasting lipstick on the proverbial pig.
There are usually a variety of ways that we can improve or update the property condition before property marketing begins. This may include pre-sale property inspection reports, painting, or other updates to help your property shine like the supermodel she is.
First impressions matter from the moment buyers see your home online until the moment they walk out the door. Furnishing your home with the intent to sell is entirely different than what you might personally choose for everyday living. Staging is blind to your preferences and focused on highlighting your property’s strengths, honestly minimizing its flaws and creating a visually inviting and eye-catching picture for buyers to discover online and in-person. What’s the point of a supermodel in a shabby dress? Exactly.
In addition to helping you prepare the most visually appealing version of your home, we will also help you prepare all of the necessary disclosure documents so that you can provide potential buyers with a true picture of your home’s condition and history and comply with real estate disclosure laws. Complete disclosures increase the chance of stronger offers with fewer contingencies. Even supermodels need passports.
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When people ask us if we’ve seen a property or know a neighborhood, the answer is nearly always a resounding YES, because we live, breathe and eat real estate in San Francisco.
We understand that San Francisco is not an easy market, regardless of the direction it is moving. Because we’ve been through the cycles and know the City, we understand how to use market dynamics to our seller’s advantage. We know not just what’s on sale today, but what’s coming and which developments will affect your property values. That enables us to position your property against neighborhood competitors at the right price and the right time — even if the market is super-heated or headed into a swoon.
We strive to go beyond the standard client/agent relationship; our clients become our friends and neighbors. We don’t just care about getting a transaction done and moving on, never to be heard from again. From monitoring the market to answering questions as they arise, we’re there. Always.
We are expert negotiators. We understand which levers to pull to make a deal happen in San Francisco. In a room full of sweet offers, we can advise you how to make it sweeter. Yet we’re more than sharks; we won’t compromise our principles, or our client’s financial health, to make a deal.
Speed and who you know matter.
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